Have you ever had a boss who has no idea how to engage you and your fellow colleagues? If you're a supervisor, have you ever had employees who are tough to engage? Wouldn't it be nice to have a system you could share with your boss or use yourself to ensure that your whole team is plugged in and ready to give their best? Well then, read on.
The Conference Board (in New York) recently released a study that included a series of eight skillfully crafted questions. This survey was administered to 2400 employees in 11 countries at 13 multinational corporations. These questions crystallized years of studies and the researchers were sufficiently satisfied that they were both valid and reliable to be used as an instrument to measure the degree of employee engagement.
It's interesting to note that the results showed no significant difference between countries. It seems that employee engagement challenges touch all organizations across the globe, and to the same extent. No matter what challenges you're currently facing, rest assured, you're not alone.
Imagine for a moment, if all Team Leaders, all managers, and all Human Resources officials across the globe used these 8 standardized, powerful and tested questions as a way to measure employee engagement. Or what about YOU using them just for your specific team, regardless of how large or small it is.
Wouldn't you like to know how engaged your team is?
Not only would you be able to determine the areas your employees were really engaged or not, you could compare your results to other similar organizations or teams and gain perspective. Think about the insights you would learn. Your organization could compare notes, see what challenges you have in common, and brainstorm possible solutions. (**WANT MORE INFO? SEE NOTE BELOW RE: UPCOMING WEBINAR)
Finding out how engaged your employees and team members are is the first step. The second is to build that engagement. There are several strategies the studies all have in common as to what engages employees. I call it "CERBB appeal", and this is what it means:
Engage employees with "CERBB APPEAL"
C - communicate
E - empower
R - respect
B - build trust
B - build teams
How does your organization rate in terms of employee engagement? Does it have "CERBB appeal"? If you're a boss, how would your employees rate their level of engagement? If you're a team member, how would your team colleagues rate their degree of engagement? And what could you do to increase the results? The CERBB appeal is certainly a beginning. If you supervise others, give CERBB a try -- increase or change how you communicate, empower, respect, build trust and build teams. If you don't have employees and are one, share this info with your boss.
One thing is for certain: there are many good reasons to make sure that if you're an employee, you be engaged. Alternately, if you have employees, there's tons of rewards to ensuring that you engage them. Study after study confirms that the degree of employee engagement is directly related to productivity, company financial performance, customer loyalty and employee retention. So let the courtship begin!
NOTE re: upcoming webinars ...
Want to know what the secret 8 questions are to measure employee engagement? Join me THURSDAY, 19 JANUARY 2012 for a webinar that dishes out all the info of how to engage employees and be engaged in an hour info-packed session (OR buy the webinar after-the-fact and listen to it at your convenience).
REGISTER FOR THIS AND OTHER WEBINARS: http://www.marionspeaks.com/
Until next time, here's to ...
Better communication, Better business, Better life,
Marion Grobb Finkelstein
COMMUNICATION CATALYST
Keynote Speaker / Corporate Trainer / Author
www.MarionSpeaks.com
Marion@MarionSpeaks.com
www.facebook.com/MarionSpeaks
© 2012 Marion Grobb Finkelstein
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Communication specialist, author, professional speaker Marion Grobb
Finkelstein teaches individuals and organizations across Canada and
beyond, how to improve morale, confidence and productivity by changing
how they communicate. Chat with her at www.facebook.com/MarionSpeaks and sign up for her FREE weekly "Marion's Communication Tips" at www.MarionSpeaks.com
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